The End Use Case: Why It’s the Most Crucial Consideration in Any Design Problem
The US electrical grid is earning a D+. We generate 40 million tons of plastic waste annually and recycle less than 13%. Our roads are six times deadlier than Norway's. And we keep calling this an "infrastructure problem" when it's actually a design problem. We built backwards—from constraints, not from needs. From budgets, not from people. From quarterly timelines, not from generational impact.
This month's newsletter reframes the infrastructure crisis through the lens of regenerative design: what happens when you start with the end use case and design for ALL stakeholders—people, animals, and the planet.
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